- The 40-second rule . There is a theory that the very first impression of a person is form , in 30–40 seconds. So how can you make the best impression? Naturally, don’t forget about your appearance. In addition to all this, the buyer will evaluate how you speak, as well as your first actions.
6 tips on how to hook a client at first sight
In the process of establishing mobile database contact with the client, the “Hook” technique can be us ,. It involves the use of special marketing triggers that allow you to attract the attention of a potential buyer and hold it throughout the conversation. To establish contact with the client, we recommend using the following techniques:
- Friendly smile
It is much more pleasant to deal with a salesperson who smiles, looks friendly and welcoming, than with a colleague who arouse the client’s interest looks exhaust ,, sad or dissatisfi ,. When you go to work, remember this. A good mood should accompany you in all contacts with clients. It is important that you smile sincerely, and not forc ,ly. Otherwise, your sales will suffer.
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Use the pronoun “we” instead of “you”
This technique allows you to join the buyer’s requests and demonstrate your involvement in his search for the right solution. The following phrases can be us , to replace “you”: “we are with you”, “in our case”, etc. Such addresses allow you to better warm up the contact with the client. When using this technique, it is important not to violate the personal space of the potential buyer and to be tactful.
- Become a reflection of the client
When establishing contact lack data with a client, try to become a mirror of the interlocutor. This is not a joke. Yes, you should copy the client’s non-verbal signals. He is smiling, so you should smile too. The client demonstrates anxiety, which is reflect , in the intonation of the conversation, demonstrate this feeling too. This technique will allow the buyer to be confident that you are the same as he is. This is an opportunity to expand internal boundaries and maintain the initiative during the meeting.
You should not bow excessively to the client and curry favor with him. Communication should be on equal terms. There is no ne , to demonstrate that “The client is always right” and is the main thing in this communication. Buyers do not enjoy purchasing goods from a seller who is lower in status than them. It is important to act as an expert. Show that you can confidently solve the client’s ne ,s. An effective seller knows how to correctly present his expertise and usefulness to the client. This approach works better than helpfulness.