Advertising exchange is a software resource in the sphere of virtual advertisements of an advertising nature.
Ad Exchange is your autonomous
Intermediary with a simplified purchasing algorithm. It does not divide the audience into sellers and buyers. There are no transactions between specific individuals.
Buyer DSP platforms are used by us cell phone number list Advertising space agencies and individuals to place bids on individual display units for sale. Sellers, in turn, list the product through AdTech platforms aimed at advertising providers. The buying and selling process occurs through online bidding.
The RTB exchange is built on three pillars:
- 1 – advertiser with impressions and price;
- 2 – rented site;
- 3 – an anonymous user with the right to show the selected advertisement in real time.
The first advertising exchanges (AEs) existed independently. They still exist today. But in recent years, more and more companies engaged in the AdTech business. Have been integrating exchange functions into their DSP and SSP platforms. The shared RTB resource works more efficiently.
Ad Exchange and your mobile
RTB advertising exchanges are a what is imap for email – and how does it work? resource of automated programs that provide. Online auction platforms for third-party sites engaged in an advertising network (AN).
With the development of mobile Advertising space intelligence. Marketing companies and agents are increasingly turning to the mobile software segment. Which optimizes exchange processes, thereby leading to increased profits.
Auctions are a 24/7 opportunity for list of real mobile phone numbers an advertiser to instantly announce starting prices for their product. Advertising space page or application. Bidding is for a single display.